A Hub is a dedicated space in Agentova that brings together everything you need to put an AI agent to work in a specific area: prospecting, content, customer service, SEO, phone calls or meetings. While the chat lets you interact with the agents conversationally, Hubs give you a full interface to configure assistants, automate actions and track results.
An agent and its Hub aren't the same thing. The agent is the profile you can talk to at any time from the chat, whatever its area. The Hub is the space where you configure that agent so it acts on its own on an external channel. Of Agentova's 9 agents, six have an active Hub: Arthur, Charlotte, Margot, Amandine, Lily and Elisa. Benoît is used only from the chat; so are Ethan and Samy, until the Advertising and Finance Hubs open.
Agentova Hubs
Agentova offers six active Hubs, each tied to an agent and a business function:
Acquisition Hub (Arthur) — Automates prospecting and closing on social media. Create sales assistants that reply to Instagram and Facebook DMs, with automations that can also run through WhatsApp, plus automations on comments.
Creative Hub (Charlotte) — Creates and publishes visual content for social media. Campaigns based on a marketing strategy, image generation, and a content calendar for Instagram, Facebook and LinkedIn.
Mail & Chatbot Hub (Margot) — Handles customer service on written channels. MAIL agents for email (Gmail, Outlook, IMAP) and CHATBOT agents for the website chatbot.
SEO Hub (Amandine) — Audits your website's organic search performance and provides a detailed report with a prioritized action plan.
Phone Hub (Lily) — Handles inbound and outbound phone calls, text messages and call campaigns, with usage-based billing in credits.
Meetings Hub (Elisa) — In beta. Has Elisa join your video calls (Google Meet, Zoom, Teams) or process an uploaded recording, then write up the meeting notes and action items.
Two other Hubs — Advertising and Finance — exist but are locked and not available yet.
Each active Hub has its own article in the help center if you want to explore its capabilities in depth.
What you'll find in each Hub
Although each Hub has its own specifics, they share a common structure.
Most Hubs include a Customization page to configure the agent's identity (name, photo, tone of voice), its instructions and the AI Brain context it can use. They also offer an Integrations page to connect the relevant channels (Instagram, Gmail, etc.), a Conversation history page to view and export conversations, and an Activity summary you can view directly in the interface, browsing day by day.
The Creative Hub and the SEO Hub depart a little from this structure because they're geared more toward producing deliverables (content, reports) than configuring always-on assistants.
How to access a Hub
You can access Hubs from the left sidebar of the interface, in the "AGENT HUB" section. Click the Hub you want to open its full interface. Once you're in a Hub, a secondary sidebar appears on the left with the available subpages.
The Starter, Scale and Pro plans give access to all 6 active Hubs; on the Free plan, Hubs whose agent isn't included are shown with a padlock.
FAQ
Does every agent have its own Hub?
Does every agent have its own Hub?
No. Six agents have an active Hub: Arthur (Acquisition Hub), Charlotte (Creative Hub), Margot (Mail & Chatbot Hub), Amandine (SEO Hub), Lily (Phone Hub) and Elisa (Meetings Hub, in beta). Benoît, Ethan and Samy are available through the chat; the Advertising (Ethan) and Finance (Samy) Hubs aren't available yet.
What's the difference between using a Hub and using the chat?
What's the difference between using a Hub and using the chat?
The chat lets you interact with any agent conversationally for one-off requests. The Hub is for setting up automations that run in the background: an assistant that replies to DMs 24/7, a customer support assistant that handles emails, a scheduled content campaign. The chat is useful for discussing; the Hub is for delegating over the long term.
Can I create several assistants in the same Hub?
Can I create several assistants in the same Hub?
Yes, in the Acquisition Hub, the Mail & Chatbot Hub and the Phone Hub. You can create several assistants (for example one per channel, or one per market), each with its own instructions, tone and context. The assistant selector at the top left of the Hub lets you switch between them. The Creative, SEO and Meetings Hubs work differently, with no concept of multiple assistants.
What happens if I don't use a Hub?
What happens if I don't use a Hub?
Nothing that will hold you back. You can use Agentova entirely through the chat, without setting up any Hub. Hubs are only needed if you want to automate actions on external channels (social media, email, website) or produce structured visual content for your social accounts.



